• Closing the exit points for your prospect-to secure more sales

    Posted on February 21, 2016 by wolfspirt

    Closing the exit points for your prospect-to secure more sales. ok- you've got their attention, shown them the advantage, whet their desire. now they want to leave (like not buy). -so how do we stop them ? here's some doors i close...as in heading off questions in their mind... this is the easiest way to (solve their problem) works for...

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  • Back To Basics

    Posted on January 26, 2016 by wolfspirt

    If you wanna write strong copy-you need a good foundation. This means reading books from the original masters like Robert Collier. This is a great one to start with.

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  • An Easier/Faster Way To Write Copy

    Posted on January 25, 2016 by wolfspirt

      I used to write copy starting from the top down.   Writing out a ton of headlines (which I still do)   You need to write as many as can to hit the sweet. (you know it when you find it)   My plan was to move onto the lead, sales argument, product and close.   As I wrote...

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  • Bruce Lee school of sales copy

    Posted on November 27, 2015 by wolfspirt

    Years ago Bruce Lee used to have a saying… Years ago Bruce Lee used to have a saying… “I fear no Years ago Bruce Lee used to have a saying… the man who has 2000 techniques but the man who has practiced the same technique 2000 times”. You see it’s pretty much impossible to be a master at 2000 movements....

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  • Sales letters Versus Vsl’s-Who Wins?

    Posted on November 11, 2015 by wolfspirt

    Remember that argument that used to go on school... Who would win between your dad and mine? Or would win in a fight...? Superman or Spider man. And so on... Well the simple answer is... there is no winner because there are just too many variables involved. It’s the same when it comes to sales letters and videos and which...

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  • Selling more using power words

    Posted on November 5, 2015 by wolfspirt

    Greetings. Early on in my career-I learned about power words from a John Carlton course I got. POWER WORDS are those words that create an emotional reaction in you when you read them. they make you sit up and take notice. some examples here: Agony white hot jackpot Armageddon Assault maim Backlash Beating dominate exploit Beware Blinded heat up Blood...

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  • USING NUMBERS TO GET YOUR EMAILS OPENED

    Posted on November 2, 2015 by wolfspirt

      People love numbers in headlines... just check out some of the magazine headlines out there:   5 ways to lose your belly fat 6 ways to get her into bed today etc. etc.   try using a number in your next email headline and watch the open rates move up.

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  • How To Get Those Emails Opened!

    Posted on October 28, 2015 by wolfspirt

    Although open rates are no where near as important than sales.... you can't make that sale unless that sucker get's opened So here is a little trick I use sometimes to get that email OPEN... It's works because our brains are always trying to get completion. we don't like when things are left open. Kinda like a cliff hanger at...

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  • GETTING THEM TO SAY YES

    Posted on October 27, 2015 by wolfspirt

    When it comes to the end of a sales message-you need to get them to say yes NOW rather than later to your offer. they will either buy now or not at all for the most part-unless you are continually contacting them. some key ways to get them to say now where applicable: Limit the number available let them know...

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  • Isolating the no’s to get more yes’s

    Posted on October 27, 2015 by wolfspirt

      Before writing any sales letter/video/email...Sit down and make a list of all the objections you will encounter from your customers. You should know a few main ones if you have done your research right. Then proceed to deal with each one throughout your sales message. Picture a real cynical customer on the other side of your keyboard,,,really skeptical about...

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  • THE REASON WHY-MAKES EM BUY!

    Posted on October 25, 2015 by wolfspirt

      People love reason why's in sales messages. some key reasons to include: Why you're doing this... why they should believe you... why they need to buy now... why it's discounted... why they can't live without it... Reason why's just make the whole sales message more believable !

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  • Email Conversion Boosting Tip!

    Posted on October 22, 2015 by wolfspirt

    Conversion killing email technique numerio uno: BEING IMPERSONAL. About 90% of the emails I get (and I'm on a ton of lists) are impersonal. No thought is given to the fact they are writing to one person...ME. The quick fix? Next time you write an email. just imagine you have one person on your list and you are writing to...

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  • The Real Secret To Persuasion

    Posted on October 20, 2015 by wolfspirt

    When all sales copy tips and tricks are said and done... 'The real basis for persuasion is to understand what motivates a man' Advertising legend Bill Bernback. understanding the nature of that carrot on the end of the stick. understanding EXACTLY what your prospects want to feel, when they buy your product is key to getting them hitting that buy...

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  • How To Minimize Refunds

    Posted on October 19, 2015 by wolfspirt

    Worried about refunds? try extending the guarantee period. Interestingly enough...the longer the guarantee period...the less refunds you get. Also...ask people to show they have made an effort to use your product. BECUASE...unless you're selling junk...people make the decision to refund the moment they buy. And don't be afraid of double your money back guarantees, people are not going to rush...

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  • Sales Lessons From The Rich Jerk

    Posted on October 5, 2015 by wolfspirt

    Rich Jerk has burst back on the scene again recently. One of the most powerful elements of his pitch is 'sales posturing' This is when you make very clear that you don't need your customer/clients to buy from you. Your customer knows you are already successful and there is no whiff of neediness of you...which kills a sale stone dead....

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