Using Proof To Pack A Powerful Punch

Posted on January 21, 2015 by wolfspirt

  Using Proof To Pack A Powerful Punch If you want to beef up your sales copy into the heavy division-even if your skills are puny and and pathetic as a sales copy writer right now-more proof can help you get the job done. But what kind of proof? Testimonials Ah the old trusted testimonial. I hear some clients say...

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Bring the carrot closer to the donkey and shut the critics up

Posted on December 15, 2014 by wolfspirt

Every time you write a sales message, like an email, website etc- There is a raving critique on the other end of the line. The simple fact is-he/she does not believe you. He/she does not believe a single word out of your mouth. I’m still shocked sometimes how shut down people are when it comes to believing anything. We are...

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