• Star quality copy hack…

    Posted on June 28, 2022 by peterbrennan

      Just recently I wrote all the copy for Star Path Reading. It’s a Clickbank best seller in the spirituality niche. This is one is a series of successes in that niche from me. ...and some people were asking how it was done. There is a tonne of different elements that went into the project... But there is one factor...

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  • Email Conversion Boosting Tip!

    Posted on October 22, 2015 by wolfspirt

    Conversion killing email technique numerio uno: BEING IMPERSONAL. About 90% of the emails I get (and I'm on a ton of lists) are impersonal. No thought is given to the fact they are writing to one person...ME. The quick fix? Next time you write an email. just imagine you have one person on your list and you are writing to...

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  • The Real Secret To Persuasion

    Posted on October 20, 2015 by wolfspirt

    When all sales copy tips and tricks are said and done... 'The real basis for persuasion is to understand what motivates a man' Advertising legend Bill Bernback. understanding the nature of that carrot on the end of the stick. understanding EXACTLY what your prospects want to feel, when they buy your product is key to getting them hitting that buy...

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  • Never Stopping On The Road To Better Conversions…

    Posted on September 29, 2015 by wolfspirt

    When you hire a sales copy writer...some guys will just fire a sales page at you and leave you to it. GREAT conversions come from persistence though. in other words...constantly tweaking and testing sales copy. That's What I did for my client James Francis recently. I worked constantly on his oto after his opt-in until he got the results he...

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  • Using Proof To Pack A Powerful Punch

    Posted on January 21, 2015 by wolfspirt

      Using Proof To Pack A Powerful Punch If you want to beef up your sales copy into the heavy division-even if your skills are puny and and pathetic as a sales copy writer right now-more proof can help you get the job done. But what kind of proof? Testimonials Ah the old trusted testimonial. I hear some clients say...

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  • Bring the carrot closer to the donkey and shut the critics up

    Posted on December 15, 2014 by wolfspirt

    Every time you write a sales message, like an email, website etc- There is a raving critique on the other end of the line. The simple fact is-he/she does not believe you. He/she does not believe a single word out of your mouth. I’m still shocked sometimes how shut down people are when it comes to believing anything. We are...

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  • Drenched in Curiosity-soaked in cash

    Posted on March 19, 2012 by wolfspirt

    Saw this phrase today and loved it. So much of getting people to take that next step in a sales letter all the way down to hitting that “Buy button” is about creating curiosity all the time. As humans we are hard wired to be curious. Probably something to do with evolution. In sales copy you can keep people glued...

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  • A picture is worth a thousand dollars…

    Posted on February 8, 2012 by wolfspirt

      Well at least a thousand dollars I’d say... When you are writing copy you have to remember that you are not face to face with your Customer. They have nothing to hold or see or touch. You will have to provide that for them in your writing. Make sure you appeal to their senses in your language and you...

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  • Their pain is your profit

    Posted on February 6, 2012 by wolfspirt

    Sounds kind a harsh but it’s so true. Some of the best performing products I see on Clickbank are in those areas where people can simply not help but buy because they are in so much distress. Areas like psoriasis and premature ejaculation come to mind. When you are operating in these sectors you don’t need to be as good...

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  • The value of persuasion…

    Posted on February 2, 2012 by wolfspirt

    Persuading someone to do something for you is probably the most valuable life skill that you can possess. After all, we depend on each other for all kinds of sustenance so the skill of persuasion is one that worth spending time mastering whether we are selling goods and services or not. There is lots of marketing material that talk about...

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  • ADD in internet marketing costs money…

    Posted on January 27, 2012 by wolfspirt

    It strikes me that there are a lot of internet marketers these days with ADD and this is holding many of us back. As we trip ahead looking for the latest and greatest way to make money online many of the old methods to money that actually work are seen as “old school” and are thereby consigned to waste bin....

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  • What a difference a word makes

    Posted on November 28, 2011 by wolfspirt

    Words have more power than we give them credit for. Sticks and stones may break bones but words can destroy you if uttered by the right person at the right time. They can also build you up and give you courage that you never felt that you had. Word can move people to action or keep them stuck in inaction....

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