3 ways to make a splash in your market and mop up extra sales

Posted on January 25, 2014 by wolfspirt

I help clients make a high impact in their market and see higher sales figures than their competitors all the time.

Here are some of the ways you can do it today.

Knowing your market like the back of your hand

Lots of people I meet focus on the sales copy end of things and get obsessed with it. This of course is a good idea but they are usually completely ignoring what the market truly wants. He who knows the market best will come out on top and knowledge of the market and hitting their hot buttons will trump fancy sales copy every day of the week. So spend some time on forums and talk to your market to find out what is really driving them. Find out exactly what they are after.

Care more than your competitors

People buy when they truly feel understood. Many people miss this when they are entering a market and end up stem rolling over this part of the sale.

If you can show genuine empathy to your clients and customers and really show them you are on their side, the rest will be a piece of cake.

Empower, educate and entertain

Remember these three E’s in all your marketing materials and you will be well on the way to mopping up more sales than you competitors.

Very few people hit all three and some people miss them all.

Take advantage today.

Answer these three questions

In all your advertising, people want to know who you are? Why they should believe you? Why they should act now?

If you can nail these three questions you are well on your way to making more money in your market.